SEO marketing tips are available almost everywhere on the internet. Unfortunately, a lot of these information are obsolete, or understood solely by experts, or are entirely worthless for your specific situation. These few SEO pointers are supported by current SEO movements and are relevant to every website.

1. Disregard everything you believed you knew about SEO. Things are constantly changing and very quickly, unless you’re in the cringle and your data is less than a year old, you’re likely to be behind.

2. Use your page titles and Meta tags effectively, these tags are important to search engines spiders and your overall SEO process.

3. Since some search engine spiders may ignore or not use your description tags, the initial paragraph of your content is important as this will be what the search engines will index. Make certain your keyword is mentioned in the first sentence.

4. Keywords and phrases are crucial in SEO marketing, however don’t exaggerate. Your keyword density should be about 3 to 5 %, this will maintain a search engine friendly content while being human friendly. If you spam your site with keywords and key phrases you will be blacklisted by search engines and will not show up in their listings.

5. Avoid duplicate content. If you post an article to a directory, do not put that article on your site and don’t ever copy content from other people’s websites. The search engines will disregard duplicate content and you may get in trouble for plagiarism.

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Social Media should always be apart of a branding strategy for these main reasons.

- A Jamaican Brand will succeed only if it bridges the gap within the Jamaican consumer’s mind of where they’re now and where they looking to be, Social Media will help to build that bridge – this will help consumers in answering their fears and questions; while leading them to the reality of achieving their visions. Whether it is to be healthy, rich, successful etc.

- Jamaican Brands need to be able to communicate poperly at all levels in the jamaican society and towards all emotions. A few example of Social Networking medias are, youtube, flickr, Hi5 and Myspace you also have local communities.

- Jamaican Brands should appear to be consistent and stable in their consumers lives. You may use mediums such as RSS which allows the opt in approach from the consumer which stops you from forcing the brand in the consumer’s life.

- Jamaican Brands need to listen to their consumers so you need to be where they’re at, not for the sake of it,but to allow your brand to evolve. Some of the best examples of this are blogs and forums.

- Jamaican Brands need tools and advocates to spread the word about their brand and products, there is nothing better than Social Media as recommendations, which has great shareability.

Author: Gavin Robinson
For further information please visit www.spaceja.com or email us at: support@spaceja.com.