What is Website Optimization?

Website OptimizationWebsite Optimization, also known as search engine optimization, is the process of modifying a website for the purpose of improving its natural visibility or organic search results.

Website optimization is based on a number of factors and includes processes such as adding relevant keyword and phrases, meta tags, image tags, and optimizing other components of your website to ensure that it is accessible to search engines. This will help your website when the search engines are evaluating its relevancy, and readability before assigning a ranking to the site. It will also help to improve the overall chances of your website being indexed more quickly by search engines.

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